When the Pro came out, the Tame Apple Press commented on the lack of apps but suggested that the numbers would pick up when Apple’s genius touched developers and more devices got onto the streets.

However, even Apple fanboys gave the device a thumbs down to handing over $3500 for the shiny toy and new apps released on the Vision Pro every month have slowed since its launch in January.

There has been a significant slowdown in the number of new apps coming to the Vision Pro every month. According to analytics firm Appfigures, only 10 apps were introduced to the Vision App Store in September, down from the hundreds released in the first two months of the device’s launch.

Appfigures said that as of September, there were around 1,770 apps available for the Vision Pro in the App Store. Only 34 per cent of those apps are built specifically for the Vision Pro, while the rest are versions of existing Apple apps with additional Vision Pro functionality.

Apple said in August that more than 2,500 apps were built for the Vision Pro. Appfigures noted the discrepancy between these two figures could be partly because some apps aren’t used enough to register on usage charts, making them difficult for the analytics firm to detect.

It is significant that some of the most successful virtual-reality software developers have spurned the device, meaning it does not have a killer app.

App developers think that to have made the device successful, Job’s Mob should have done something more intelligent like fund app makers to encourage them to port over their existing apps from other headsets or develop fresh content.

This practice has become common in the industry, with headset leader Meta Platforms funding many developers and even buying several app makers. However, Apple’s relationship with developers is to demand a third of the profits from them and expect them to consider themselves lucky to part of Apple’s cunning business plans.

As we reported yesterday, Apple is considering releasing cheaper versions of the Pro. However, since these will offer less functionality and still not attract developers it is unlikely to change the status quo.

Last month, Meta announced the Quest 3S headset—a cross between Meta’s Quest 2 and Quest 3—starting at $299, a price low enough to attract a new wave of users. Meta also showed off Orion, a prototype of so-called “augmented reality” glasses that can show digital content in the real world through see-through lenses.