Qualcomm rules North America and Europe while right now MediaTek is best known for being the leading player in the Chinese market. Now there are signs that MediaTek seems to have reached the maximum market share that they can achieve in China and will be looking to go after Qualcomm in other markets.
But Jefferies analyst Peter Misek views MediaTek's cunning plan as more of a medium to long-term threat to Qualcomm versus a near-term threat.
He commented, "The high-end smartphone market is saturated and while we believe that pricing and subsidy pressure will become more severe globally, Qualcomm has significant opportunities through integration, iPhone 6, and royalty collections in China."
Of course it is optimistic to think that the iPhone 6 will do well in China. Many analysts have lost their lunch money betting on Jobs’ Mob doing anything in China.